Updated July 6, 2018
If you own an online business, then you’ve likely heard about the importance of online shopping carts.
And if you haven’t, here’s a quick crash course – your business needs to have an optimized, high converting shopping cart at the end of your sales funnel.
Because if you don’t, you could be losing up to 40% of your profits, just because potential customers are abandoning their carts before completing the purchase.
Why are they leaving?
It’s simple really. They don’t feel comfortable enough with your shopping cart to complete the purchase, so they end up leaving instead.
Thankfully, this problem is completely avoidable with the help of a fully optimized, well converting online shopping cart.
Now, there are a lot of online shopping carts out there on the market, and so in order to make your decision process a whole lot easier, we’ve decided to compare two of the top shopping cart platforms on the market – ThriveCart and PayCartPro.
Let’s get started!
ThriveCart and PayCartPro Have Some Things in Common
As we said earlier, there are several different online shopping carts on the market, and so of course there are going to be some features that comes standard in all the different options.
In the case of ThriveCart and PayCartPro, there are several similarities, including:
- 1-Click Up-sells and Down-sells for boosting sales throughout the buyers’ journey.
- 1-Click Bump Offers for boosting sales at checkout.
- Detailed tracking and analytics, as well as specific customizations to enhance user experience.
- Highly optimized templates, so you can set up your shopping cart without any knowledge of code.
- Mobile friendly designs for easy transactions via mobile devices.
- Compatible with various languages and currencies to help boost your international sales.
And while these are all good features, there are definitely some areas in which ThriveCart and PayCartPro differ as well.
ThriveCart Allows Users to Retarget Leads to Boost Overall Sales
Inevitably, some people are going to leave your website or even your shopping cart without making a purchase.
Of course having an optimized cart is going to help prevent this, but what about those few potential customers who just got away?
Well, that’s where retargeting comes into play.
With ThriveCart, users have the ability to ‘retarget’ those who clicked away from the shopping cart page by sending specific messages prompting those individuals to come back and complete their purchase or make a new one.
This is extremely valuable when it comes to online businesses, as it boost sales and encourages those who are on the fence about a purchase to go ahead and make it.
Kunaki integration Offers ThriveCart Users the Ability to Ship Physical Products
Many online businesses and shops offer digital products, but what about those who also – or exclusively – offer physical products?
Those businesses need great shopping carts too!
Through an integration with Kunaki, ThriveCart offers its users the ability to ship physical products – not just digital ones.
This is huge for online businesses everywhere, as it opens a lot of doors for those currently shipping physical products or thinking of doing so in the future.
Countless Integrations for Both Autoresponders and Membership Services
Speaking of integrations, ThriveCart offers countless other integrations with both autoresponders and membership services, including:
Autoresponders such as:
- Active Campaign
- Zapier – Allowing countless other autoresponder integrations
- All Others – ThriveCart has the functionality to allow users to copy and paste form code from any other auto-responder service.
And Membership Services like:
- Digital Action Pass
- Optimize Member
- WishList Member
- Kajabi via Zapier
- Thinkific via Zapier
- All Others – ThriveCart allows users to use expiring links with direct registration URL’s for any other membership integration.
PayCartPro’s website lists integrations with several autoresponders like iContact, Aweber, Interspire, MailChimp, GetResponse, and SendReach, so both carts do offer integrations – ThriveCart just offers more.
ThriveCart Boosts Sales with Access to More Payment Gateways
One way to ensure that your online business or store generates more revenue is to offer more payment gateways – or methods for customers to pay.
PayCartPro is integrated with Stripe, allowing customers to pay via credit card, but ThriveCart offers even more. Not only does ThriveCart integrate with Stripe, but also PayPal and Apple Pay.
In fact, ThriveCart is the only shopping cart platform on the market to offer Apple Pay integration.
Why is this so great?
Well, not only can your customers pay via credit card and PayPal, but they can also pay right from their mobile devices with the touch of a finger using Apple Pay.
And since ThriveCart users are able to offer more payment gateways, customers will be more likely to trust the shopping cart and make a purchase.
Digital Sales Tax Makes Tax Calculation a Breeze for ThriveCart
Calculating tax rates can be a real headache – and it can actually end up costing your business more than you think.
A lot of shopping cart platforms calculate tax rates through third party providers such as Taximo, which works just fine, but also comes with hidden monthly fees.
However, with ThriveCart, tax calculations are done digitally – and it’s completely free for all ThriveCart users!
No more stressing out about changing tax rates.
ThriveCart Offers a Ton of Extra Cart Customizations at Checkout
Both ThriveCart and PayCartPro offer beautifully built templates and fully optimized checkout pages. However, ThriveCart’s checkout pages also includes some extra features, such as:
- Video Integration – Embed a video directly into your checkout page to help provide that last push for customers to make a purchase.
- Countdown Timers – Create a sense of urgency for your customers with a countdown timer directly on the page.
- Testimonials – Place customer testimonials strategically on the checkout page to encourage more purchases via social proof.
And these are just a few of the awesome features offered on ThriveCart checkout pages. You really have the ability to optimize your checkout pages for increased sales, all while giving them your own personal touch.
Affiliate Payments and Programs Are Maintainable Via ThriveCart
Affiliate marketing can be a great way to generate more sales, but it can all be a bit difficult to keep track of.
With ThriveCart, you have the ability to do just that. Not only can you give out and track affiliate links on outside pages, but you also have the ability to instantly pay out affiliates both manually and automatically.
As a business owner, ThriveCart’s affiliate program takes a lot of the stress off of you, so you can get back to doing what you do best – running your business.
Plus, since the affiliate program is fairly new, it’s improving and growing all the time – so you can expect to see new affiliate features popping up regularly.
ThriveCart Offers Subscription Management for Users
Another great feature offered by ThriveCart is the ability to manage customer subscriptions – not just one time purchases.
Because let’s face it – subscription services are quite popular, and it can be both time consuming and challenging to bill customers on a regular, reoccurring basis.
Thankfully with ThriveCart you have the ability to completely manage all subscriptions automatically so you’ll never forget to send out a monthly invoice – and your customers will never have an excuse to not pay you on time.
It’s a win-win situation, really.
World Class Customer Service Can Be Found with ThriveCart
Last but certainly not least, ThriveCart offers extensive, world class tech support and customer service to all users.
Unfortunately shopping cart platforms are a bit notorious for having poor customer services. In fact, with most other platforms it can take days to get an answer back for even the simplest questions.
With ThriveCart however, this is not the case. They take customer service seriously, and they’re committed to making sure their users receive the correct answers to their questions and issues within hours – not days.
They value their customers – just like you value yours – and they truly do want to see you succeed with your business!
So…Which is Better – ThriveCart of PayCartPro?
To sum it all up, both shopping cart platforms are good and will get the job done – just one will do it better.
ThriveCart offers more features and integrations, and with out unrivaled customer services and tech support, it truly is a shopping cart force to be reckoned with.
So…are you ready to give ThriveCart a try for yourself? We can talk about the features and benefits all day long, but in reality, sometimes you just have to give it a go and see how it works for your own business.
If you’re on the fence about anything, feel free to ask questions – otherwise, we hope that you give ThriveCart a try today. Your online business will become unstoppable and you’ll be making more sales through your shopping cart than you ever could have thought possible.
What are you waiting for? Here’s where you can grab Thrivecart now!